Streaming TV service fuboTV announced it is adding Viacom’s core networks and more, including BET, CMT, Comedy Central, MTV, Nickelodeon, Nick Jr., Paramount…
Not long ago the discussion was how soon AT&T’s DirecTV Now would catch up to Dish Network’s Sling TV. Now, Hulu with Live TV is moving into position.
Hulu is deepening its strategy around interactive advertising by launching new ads that allow viewers to sign up for email offers.
Within the next three years, video consumption will account for nearly four-fifths of all mobile traffic, according to Cisco’s Visual Networking Index.
Recent deals for Data Plus Math signal a shift toward increasing use of attribution to measure TV advertising effectiveness.
CBS has done a lot of shifting around with subscriber growth targets for its streaming platforms. Now, the company’s doing it again.
Akamai has tapped Encoding.com’s cloud-based transcoding platform as a preferred service for its customers.
Brightcove signed a definitive agreement to acquire Ooyala’s online video platform business, with plans to close the deal in the first half of 2019.
Apple is readying its video streaming service, which will combine original programming along with support for other subscription services.
Akamai on Wednesday reported fourth-quarter revenue totaling $713 million, up 8% over the $658 million it reported for the year-ago quarter.