Charter is planning a $15 per month TV channel package that will focus on entertainment cable networks.
Video has long been pegged as the biggest driver of global internet traffic, but in terms of mobile, one video service has risen high above the rest.
Ad spending has been shifting from traditional channels to digital for years, but eMarketer predicts 2019 will be the year digital takes the lead.
Streaming TV service fuboTV announced it is adding Viacom’s core networks and more, including BET, CMT, Comedy Central, MTV, Nickelodeon, Nick Jr., Paramount…
Not long ago the discussion was how soon AT&T’s DirecTV Now would catch up to Dish Network’s Sling TV. Now, Hulu with Live TV is moving into position.
Hulu is deepening its strategy around interactive advertising by launching new ads that allow viewers to sign up for email offers.
Within the next three years, video consumption will account for nearly four-fifths of all mobile traffic, according to Cisco’s Visual Networking Index.
Recent deals for Data Plus Math signal a shift toward increasing use of attribution to measure TV advertising effectiveness.
CBS has done a lot of shifting around with subscriber growth targets for its streaming platforms. Now, the company’s doing it again.
Akamai has tapped Encoding.com’s cloud-based transcoding platform as a preferred service for its customers.