Nicole Blanchard

Nicole Blanchard

Nicole Blanchard is an associate editor with the FierceTelecom group. Nicole is based in Denver and joined FierceMarkets in June 2015 after an internship with Denver's city mag, <italics>5280</italics>. Nicole is a recent graduate of Northwestern University and a newcomer to the telecom industry. When she’s not brushing up on industry lingo, she’s fawning over her new puppy, Chunk, exploring the Rockies and testing the limits of how much coffee one human can ingest. She can be reached at [email protected], or follow her on Twitter @NMBlanchard.

Stories by Nicole Blanchard

Local TV stations' day in the OTT sun: $40B market is theirs to take, if they can reach it

With one of the largest station groups in the U.S. consolidating its advertising efforts among affiliates and a consortium of broadcasters looking to start a streaming app service for their regional-local affiliates, the market for local TV stations appears to be ready to bust wide open. What is the market potential for local TV stations -- what size audience can they reach, and what opportunities to monetize do they have?