Hulu has begun sending out invites to a beta test for its upcoming live TV service.
According to Cord Cutter News, the initial batch of live beta test invites is limited to just 100 and the app being tested is a very early version that will likely change before the official launch.
Hulu has set up an invite page for consumers interested in being one of the first to test out the service. While the beta test doesn’t necessarily confirm when the service will launch, it does seem to add credibility to recent comments that the service would see the light of day within a month.
Hulu CEO Mike Hopkins earlier this month spoke at an investor conference and offered up some more details on the upcoming service. He said it would be priced at under $40 and also confirmed that Hulu had secured a distribution deal with CBS, something competitor DirecTV Now has yet to accomplish.
Hulu’s live TV service will also feature a cloud DVR at launch—another feature missing from DirecTV Now—and will also include access to Hulu’s standard $8/month on-demand service.
Other details, based on early reviews, point toward a service that is heavily focused on personalization and time shifting. According to Mashable, the service will have customers answer a series of questions about their entertainment preferences and then create a Lineup landing page that is tailored to those interests. The Lineup will integrate both live and on-demand programming.
The service will also include mobile alerts for sports that will give users a heads-up if a game relevant to their interests is getting exciting. In addition, users will have the option to save live recordings for later viewing, though Hulu has yet to provide details on how much memory will come with the cloud DVR feature.