Hulu live TV launching in a few months at under $40 with cloud DVR

Hulu’s live TV service will arrive in the next few months and will be priced at under $40 and include the typical $8 subscriptions on-demand package.

Hulu CEO Mike Hopkins confirmed that his company’s live TV service will arrive in the next few months and will be priced at under $40, which he deemed necessary in order to be competitive.

Though Hopkins didn’t name a specific cost for the service, he did say that it will include the typical $8 subscriptions on-demand package available from Hulu.

Speaking today at the Citi Internet, Media and Telecommunications Conference, Hopkins also confirmed previous reports that CBS had signed up for the service and that Hulu’s live TV will feature cloud DVR service at launch.

Sponsored by Dell Technologies

Whitepaper: How to Elevate Your Content Delivery Workflows With Dell EMC PowerScale

Learn how Dell EMC PowerScale helps meet surging viewer demand while reducing costs with a single centralized platform for the ingest, processing, and delivery of the content your viewers love.

The addition of a cloud DVR gives Hulu’s live DVR service an advantage over competitors like DirecTV Now, which does not feature DVR functionality. DirecTV Now also has yet to reach a distribution deal with CBS.

With the CBS deal done, Hulu only needs to reach a deal with NBCUniversala part-owner of Huluin order to have all four of the major broadcasters on board. Hopkins didn’t comment specifically on when an NBC deal might be done but said that Hulu has a good relationship with NBC and is in active discussions with the broadcasters.

RELATED: CBS reportedly close to signing on for Hulu’s live TV streaming service

In addition to its deal with the major broadcasters, Hulu is also pursuing deals with those networks’ affiliates.

“Local TV is extremely important and we’ll have a lot of affiliates at launch, but not all of them,” Hopkins said.

In terms of features coming to Hulu’s broader product portfolio, the conversation turned to downloads for offline viewing.

RELATED: Netflix finally enables downloads; Hulu could soon follow

Hopkins said that downloadable content is coming from Hulu in the next few months. Those comments align with comments made by Hulu Senior VP and Head of Experience Ben Smith in November.

Suggested Articles

Jo Kinsella, president of TVSquared, said some large ad agencies are struggling with cross-platform ad buys and are still using Excel spreadsheets.

Alan Wolk, co-founder and lead analyst at TV[R]EV, breaks down what you need to know about T-Mobile's vMVPD launch and Peacock's growth.

YouTube TV, Google’s live streaming TV service, ended the third quarter with more than 3 million subscribers.