Aereo expands free trial; FCC sets spectrum auction rules

Cable industry news from across the Web:

> Net neutrality rules weren't the only thing the FCC focused on during its meeting on Thursday. In a split decision, the commission voted on a regulatory framework for the upcoming broadcast incentive auctions that establishes a plan that will have broadcast and wireless companies sharing the spectrum band, as well as the plan for repacking broadcasters after the auction. The plan is to begin providing price and timing info starting in the summer. Both Republican commissioners dissented, saying the item was manipulating the market by limiting wireless bidders, was not necessarily holding broadcasters harmless in the band plan, and may comport with the statute. Article (sub. req.)

> Aereo's future may be in limbo but the company is boldly moving ahead with a free, 30-day trial of its higher-end service tier that offers a stronger antenna and three times the storage of its basic service. Article

> T-Mobile and Univision Communications Inc. have teamed up to launch a new wireless product aimed specifically at Latino customers. Beginning May 19, Univision Mobile will offer customers monthly plans that include 100 minutes of international calling to eight countries in Latin America, including Mexico, and unlimited text messaging to phone numbers in more than 200 countries around the world. Article

And finally... Time Warner Cable Media, the advertising sales division of Time Warner Cable, is offering new ad solutions that will enable advertisers to customize their messages on specific platforms. The new Audience Select tool uses TWC Media's data to help advertisers identify the consumers they wish to reach using specific household demographics, markets, networks, day-parts and custom data. Article (sub. req.)