Amazon pushes connected TV button with acquisition

The connected TV application space continues to simmer, with the latest major news coming on Web retail giant Amazon.com's (Nasdaq: AMZN) acquisition of connected TV app developer PushButton.

The deal comes after Amazon earlier this year acquired video streaming firm LoveFilm, which had partnered with PushButton. Amazon continues to make aggressive moves in the video-on-demand and connected TV arenas, and should bear close watching by cable TV companies as they pursue their own plans for VoD and TV apps.

For more:
- see this BroadbandTV News post

Related articles:
Amazon acquired LoveFilm in January
Amazon jumped into the VoD market last year

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