AT&T adds Starz, Encore to U-verse Online

AT&T this weekend said it was adding content from both Starz--with which Netflix (Nasdaq: NFLX) has been unable to reach an agreement with before its content deal expires next year--and Encore, which will bring offerings from both programmers to AT&T's (NYSE: T) U-verse Online.

The telco said it would being more than 500 titles of Starz and Encore movies and original programming on U-verse Online as long as users subscribe to the services on U-verse.

Cotent includes Starz originals like Torchwood: Miracle Day, Spartacus: Gods of the Arena, Spartacus: Blood and Sand and Camelot. Encore original series include Moby Dick and numerous hit movies including, Toy Story 3, The Karate Kid, Just Go With It, Grown Ups, Tangled, The Other Guys, Salt and The Tourist.

"(It's) a great addition to U-verse Online, especially as we continue to expand our content library on every screen," said Dan York, president of content at AT&T. "We're securing rights from leading content providers to make TV shows available to U-verse TV customers across platforms--on TV, online and on mobile devices."

U-verse Online now has more than 175,000 titles of TV shows, movies and video clips--with a large selection of titles viewable by any online user. U-verse subscribers can also watch virtually all the major broadcast networks' fall TV series on U-verse Online.

Netflix last month announced it had been unable to reach a deal with Starz to continue streaming its content to subscribers. The announcement led to a huge sell off of the stock by investors worried that the company had lost its edge and that the move signaled a pull back in terms of content acquisition.

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