AT&T readying launch of subscription-based mobile video service, report says

AT&T (NYSE: T) and its video programming partner, The Chernin Group, are readying the launch of a new subscription-based mobile video service themed around anime, video games and niche action sports, Variety reports.

According to the report, the new platform is being developed by San Francisco-based Ellation, which is part of Chernin's Otter Media joint venture with AT&T. Falling under the Ellation umbrella is Crunchyroll, an anime-focused SVOD platform touting 800,000 paid subscriber. 

Crunchyroll would reportedly be leveraged in AT&T's new video platform. 

The report comes amid speculation that, nine months after launch, Verizon's (NYSE: VZ) mobile programming service Go90 is struggling to gain a foothold in the mobile programming arena against competition including YouTube. 

You can read the full Variety report here

Suggested Articles

For now, it looks like Netflix and everyone else still have space to grow.

Flex, which Comcast recently made free for its subscribers, is a lot like X1 but not centered on Comcast’s linear video product.

Beginning Dec. 10, Comcast will replace Starz and begin offering Epix, a premium network owned by MGM, in some of its Xfinity TV premium packages.