Cable's transformation from just a TV service to a full-blown broadband telecommunications provider is apparently complete. According to research from The Leichtman Group, second quarter 2014 figures show that broadband now accounts for more subscribers than cable TV among the top cable providers.
In a press release, LRG said that cable companies added about 380,000 broadband subscribers in the second quarter and the industry's total (excluding overbuilder WOW) now stands at 49.915 million compared to 49.910 million TV subs.
Cable also has a 59 percent share of the market in competition with telephone companies.
"With the addition of more than 30 million broadband subscribers over the past decade cable providers have clearly expanded well beyond their roots in cable TV service," Bruce Leichtman, president and principal analyst at LRG said in the press release.
For more:
- The Leichtman Group has this press release
Related articles:
Comcast subs in Olympia, Wash., bear brunt of OTT's growing popularity
Report: Verizon will deliver cable TV over 4G LTE
Cord-nevers unlikely to ever buy pay TV, while OTT providers step up 4K game