Cablevision (NYSE: CVC) announced a somewhat novel TV Everywhere distribution deal with CBS Corp., in which the cable company will enable its customers to live-stream the CBS network when they're out of the home.
Such live streaming must be in an area in which CBS has an owned-and-operated station — which shouldn't be a problem for Cablevision subscribers, given that the MSO's 3 million subscribers are in proximity of New York's WCBS-TV.
Most TV Everywhere deals with broadcasters enable live streaming of channels from within the home. Viewing outside the home is typically confined to on-demand content, however.
Cablevision Optimum TV customers can live stream daytime, primetime and late-night CBS shows, special events, local news and sports on desktops via CBS.com, or on iOS and Android mobile devices through the CBS app.
"We are pleased to expand on our already robust relationship with CBS by becoming the first provider to launch the network's new live streaming feature," said Tom Montemagno, executive vice president of programming for Cablevision. "Cablevision now holds distribution rights for all of CBS's streaming platforms, demonstrating our commitment to providing customers with the ability to watch the high-quality content they desire on their own terms."
In August of last year, Cablevision and CBS Corp. jointly announced a multi-year programming carriage and retransmission agreement that made the MSO the first pay-TV provider to distribute CBS' over-the-top services.
The agreement not only covers retransmission consent for the CBS television network, and carriage for cable networks Showtime, CBS Sports and Smithsonian Channel, but also distribution of CBS All Access and Showtime's direct-to-consumer streaming service.
For more:
- read this Cablevision press release
Related articles:
Cablevision pays Thomas Dolan $21M to settle compensation suit
Cablevision to distribute HBO Now to Optimum broadband customers
Cablevision becomes the first pay-TV company to distribute Hulu
Cablevision to distribute CBS All Access, Showtime OTT services under new carriage deal