Canadian's response to Netflix launch? So far: Eh

Netflix rolled out a streaming only version of its service north of the border earlier this month and, so far, the reaction has been less than enthusiastic. The $7.99 price tag hasn't been a problem, but the catalog of mostly older, and B-movies (can you say, "Mega Shark vs. Giant Octopus" and not feel our northern neighbors' pain?) has been.

In general, reviews about the quality of Netflix delivery in Canada have been positive, applauding the user interface, streaming quality and even the available HD content. Positive reviews about available content? Not so easy to find.

As one reviewer wrote:  "Like fast food, it's very cheap, extremely convenient and filling. More or less." Another compared the available new releases in Canada (Nowhere in Africa, The Blair Witch Project and All the Kings Men) to those available in the U.S. (Iron Man, Star Trek, Astro Boy) and found, obviously, "the selection just doesn't compare."

But Netflix, from the outset, hasn't expected the service to take customers away from IPTV, cable or satellite provider offerings of first run movies. As CEO Reed Hastings said at the launch in Toronto: "Think of us as a bicycle compared to cable/satellite as the car. Sometimes it's good to take a bike to get somewhere, but it's really supplemental to the car."

For more:
- see this article

Related articles:
O! Canada! Great White North finally gets Netflix streaming video
Netflix set to launch its Canadian streaming video business
1-in-3 young Netflix subscribers cut cord to pay TV

Sponsored by Dell Technologies

Whitepaper: How to Elevate Your Content Delivery Workflows With Dell EMC PowerScale

Learn how Dell EMC PowerScale helps meet surging viewer demand while reducing costs with a single centralized platform for the ingest, processing, and delivery of the content your viewers love.

Suggested Articles

WarnerMedia scored a key HBO Max distribution deal with Comcast just as it launched in May. Nearly six months later, there still isn’t an app.

Comcast is planning new data caps and video service price increases for its subscribers in 2021.

The Apple TV remote is an often reviled peripheral device. Universal Electronics has taken it upon itself to create a different option.