CenturyLink ready to take on Cox with Nevada video offering

CenturyLink (NYSE: CTL) has stepped up to the table and challenged Cox Communications in Southern Nevada with what it describes as "the most advanced television service available." Cox has been coming up aces in the market with its broadband-based voice, video and data services, and especially with its commercial offerings, and CenturyLink is making a move to slow that winning streak.

For the last 18 months CenturyLink has been investing its core fiber network and components to prepare for the launch of its video service, Prism, and its "offerings are only going to get better," Jeff Oberschelp, the phone company's vice president and general manager in Nevada told the Las Vegas Sun.

In a telling moment for how things have changed between traditional cable and telco rivals, Juergen Barbusca, Cox's manager of communications, public and government affairs in Las Vegas told the newspaper that Cox had the advantage because its infrastructure is mature and "everybody in our footprint can get our highest advertised speeds."

For more:
- the Las Vegas Sun has this story

Related articles:
CenturyLink gets its broadband, IPTV solutions in order
CenturyLink merger could help Qwest's case for video franchise rule changes

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