LAS VEGAS - As the television viewing experience fragments into a shell game of various live TV and streaming inputs, the race is on to create an "all-in-one" solution that combines many different programming sources into one interface.
Nagra, the digital video arm of Kudelski Group, is using the CES trade show this week to throw its hat into the ring with what it calls intuiTV. Targeted to pay-TV operators, Nagra said the new platform rolls many disparate program sources into a common, intuitive interface, letting consumers enjoy a simpler viewing experience, both in 4K and standard HD.
The product is being offered to operators as a managed, cloud-based platform that can be configured with a full lineup of premium content and advanced TV services, including live TV, VOD, SVOD, PVR and social TV.
"The future of television is television and it's more about enjoying content than anything else," explained André Kudelski, chairman and CEO, Kudelski Group. "This means getting back to a simpler and more intuitive viewing experience that makes it easy for consumers to find the content they want, without having to worry about constantly swapping inputs, changing remote controls and guessing what is behind each and every app on a constantly morphing app dashboard."
The intuiTV platform is designed to leverage Nagra's touch-screen remote control. Users can employ gestures and voice commands to navigate the interface and search for content.
"With intuiTV, they can enjoy all their content in one place, with one device, one remote and a single and seamless user experience," Kudelski added.
For more:
- read this Nagra press release
- read this Satellite Today story
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