Charter shuffles operations, sales and marketing units as Florida region VP Robertson retires

Continuing to fine-tune its ranks following the closure of its Time Warner Cable and Bright House Networks purchases last year, and with a key regional VP retiring, Charter Communications has announced some promotions and changes to its field operations, and sales and marketing teams. 

“After 18 months of working on the integration of the three legacy companies we have decided to make a few organizational changes and promotions,” said John Bickham, Charter president and COO.

In Charter’s field operations unit, Adam Ray, currently group VP of residential direct sales, will transition in, replacing the retiring Mike Robertson as regional VP of Charter’s Florida Region, effective in April. 

Ray “will face new challenges as he moves into field operations, but I have confidence that he will be very successful,” Bickham said. 

In sales and marketing, Keith Dardis has been promoted to senior VP of residential and SMB direct sales, replacing Ray. “To ensure an appropriate transition, Adam will work with Keith over the coming months to hadn’t off his organization before he reports to Florida to work with Mike Robertson in advance of his retirement,” Bickham said

Meanwhile, Tom Monaghan has been promoted to senior VP of field operations, leading the departments efforts in Texas, the southern Northwest, the Great Lakes and Central Region. Monaghan will continue to lead field operations standards and compliance organization and will continue to directly report to Tom Adams, executive VP of field operations. 

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Finally, Christian Ruiz, senior VP of inbound sales and retention, will begin to reporting to Jon Hargis, Charter’s executive VP and chief marketing officer. 

“Over the last 18 months, Christian has worked closely with Kip Mayo, executive vice president of customer operations, and Greg McMichael, senior vice president of customer service, to rationalize our call center infrastructure between the three legacy companies,” Bickham said. 

“As we near the end-state design, we believe it is now time to align all sales under a single, leader, Jon Hargis,” he added.