Cinemax looks to shed 'Skinemax' image; Google starts building fiber network in Austin

Cable industry news from across the Web:

> The FCC has voted to apply online closed captioning mandates to video clips that originally air on TV. Story

> Buildout of Google Fiber in Austin, Texas, has begun, but the service will miss its originally planned mid-year completion date. Story

> The Federal Trade Commission said it will sue Amazon for letting kids make in-app purchases without their parent's authorization. Story

> With studios eager to push digital movie sales, Apple unveiled a new program to deliver DVD-like bonus material to iTunes purchasers. Story

> ABC has named Mike Dean to the new position of VP of programmatic and data-driven sales. Story

> Driven by big events including the Winter Olympics and the World Cup, the global ad economy will expand by 5.7 percent this year vs. just 2.6 percent in 2013. Story

And finally...   With the upcoming premiere of the Steven Soderbergh-created hospital drama The Knick, Cinemax is looking to shed its adult-focused "Skinemax" reputation and be known as a destination for premium original cable programming, a la HBO.  Story