Comcast hires Liberty executive Strong as president of consumer services

Dana Strong is the new president of consumer services for Comcast Cable. (Comcast)

Comcast has hired London-based Liberty Global executive Dana Strong as president of consumer services, where she’ll oversee Xfinity brand strategy for video, broadband, voice, home and wireless products.

Strong will also oversee Comcast’s Cable’s consumer sales and marketing, digital, and data intelligence groups that support the strategy and growth of the consumer business. The current leaders of those business units will remain in their positions and report to Strong. 

She will relocate with her family from London to Philadelphia in the first quarter and she will report to Comcast Cable CEO Dave Watson. 


Like this story? Subscribe to FierceVideo!

The Video industry is an ever-changing world where big ideas come along daily. Cable, Media and Entertainment, Telco, and Tech companies rely on FierceVideo for the latest news, trends, and analysis on video creation and distribution, OTT delivery technologies, content licensing, and advertising strategies. Sign up today to get news and updates delivered to your inbox and read on the go.

She served as president and COO of Liberty cable subsidiary Virgin Media, where she was also responsible for driving growth for video, broadband and voice products. 

Strong also served senior VP and chief transformation officer for Liberty Global. 

“Dana has an impressive career and great track record driving growth, digital transformation and improving the customer experience for some of the fastest growing companies in the industry,” Watson said in a statement. 

“Comcast has built an extraordinary portfolio of products and it’s a privilege to join the team and lead this incredible business,” Strong added. 

Suggested Articles

Amobee is launching a data marketplace for connected TV advertising to provide brands and agencies with access to data for activation across connected TV and…

When Charter and Disney earlier this week announced their new carriage agreement, they included news about cooperatively working against video piracy, which…

Cord cutters who opt for streaming video services instead of traditional pay TV will inevitably increase their broadband consumption. But some new research…