Comcast has announced a major expansion of its Xfinity on Campus IPTV service, launching the platform on 36 additional campuses this fall.
With the additions, the service — aimed at getting young consumers into the cable ecosystem — is now available on 63 college campuses nationwide.
The additional campuses include Northeastern University, Notre Dame, Temple, Michigan, University of Pennsylvania, Southern Mississippi, Villanova and California State University, Fresno.
Comcast also said it’s adding cloud DVR service to the platform, enabling students to record 20 hours of programming.
“According to Deloitte’s Digital Democracy Survey, about three quarters of millennials stream TV shows or movies on devices at least once a month. That’s one of the reasons we launched Xfinity on Campus two years ago: so college students on campus could have greater flexibility to watch their favorite programs on phones, tablets and laptops,” said By Mike Gatzke, VP of video subscription services in TV, in a Comcast blog post.
Xfinity on Campus is an extension of the MSO’s X1 multiscreen app, designed to run on iOS and Android mobile devices, as well as web browsers, via the managed networks of partnering college campus.
Comcast has not disclosed how many subscribers it has for Xfinity on Campus.
"We recognize the importance of providing our students with innovative technologies that enhance their time outside of the classroom," said Mayumi Hirtzel, who helps run the University of Pennsylvania’s Information Systems & Computing Department, in a statement. "The Xfinity On Campus service is one of the latest amenities we have provided to make our students’ campus experience more convenient and enjoyable."
For more:
- read this Comcast blog post
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