Comcast opens 4K Olympics coverage to Dish and DirecTV

Comcast and NBCUniversal (NASDAQ: CMCSA) will distribute its 83 hours of delayed 4K Summer Olympics footage to satellite operators DirecTV (NYSE: T) and Dish Network (NASDAQ: DISH).

NBCU's UHD coverage of the upcoming Rio Summer Olympics will include footage from both the opening and closing ceremonies, distributed on a 2.5-hour delay. Events including swimming, track and field, basketball and judo will be shown in 4K on a one-day delay. 

DirecTV will make this programming available to any subscriber with an Ultimate programming package or higher, a Genie HD DVR model HR54 and a compatible 4K TV.

Meanwhile, Dish subscribers with a Hopper 3 DVR can watch 4K Olympics footage on channel 146. Dish customers will be limited to watching one event a day, looped on the channel in three-hour intervals. 

For its own customers, Comcast is streaming the footage to connected Samsung and LG UHD TVs via the Xfinity Ultra High Definition Sampler app. 

During the Olympics, which run from August 5 - August 21, DirecTV customers can also tune in an eight-screen "Mix Channel," combining feeds from NBC, NBCSN, Golf Channel, Bravo, CNBC, MSNBC, USA Network and NBC Universo. AT&T U-Verse customers can combine four feeds on their screen at one time. 

Dish customers will be able to activate their "Sports Bar Mode" to watch four networks simultaneously. 

For more:
- read this DirecTV press release
- read this Variety story

Related articles:
Comcast: We'll ditch set-tops, just not anytime soon
Comcast/NBCU to broadcast 85 hours of Olympics coverage in VR
Comcast's Roberts: X1 OIympics presentation will be 'glimpse of the future of television'

Suggested Articles

Comcast/NBCUniversal is reportedly shifting around its management team ahead of the company’s high-profile launch of Peacock.

In recent years, a number of factors have shifted the video services landscape, including the introduction and explosive growth of OTT services.

Streaming TV services like AT&T TV Now (formerly DirecTV Now) could soon be considered “effective competition” for cable operators like Charter.