> In a move that understandably got pushed onto the back pages by its merger with NBC Universal, Comcast (Nasdaq: CMCSA) Interactive Capital led a $9 million financing round for online content optimizer Perfect Market. Additionally, Comcast got to add one of its own, David Horowitz, to the Perfect Market board of directors. Story.
> Netflix (Nasdaq: NFLX), or more specifically Netflix subscribers, are going to have to dig deeper in their pockets if they want to stream HBO content. The Time Warner-owned premium channel spurned Netflix's $7.99-a-month streaming package and demanded $20. Story.
> Utilities would be better served to develop smart meters using standards--like cable does with CableLabs--because it would save consumers a staggering $2 trillion over five years, an industry publication predicted. Story.
> Internet TV is interesting and all, but "somebody forget to tell the TV industry (it's) destroying everything," says Deloitte Canada research director Duncan Stewart. "TV is the hub around which many other media revolve." Story.
And finally ... here's a piece of news worthy of everyone's attention. Knology (Nasdaq: KNOL), which bought Sunflower Broadband's business lock, stock and satellite dishes, has officially changed the company's local name to ... wait for it ... Knology. "But I hope everything else looks pretty much the same for customers," said Knology CEO Rodger Johnson. Story.