Competition? Amazon goes all-in with firm called the 'Netflix of Europe'

First the qualifier: This is an international deal. With that out of the way, it's probably safe to speculate that Amazon's decision to go all-in with European movie rental service LoveFilm could and probably will have repercussions in the U.S.

While the deal is being posited as a defensive move by Amazon to fend off a planned international expansion by Netflix (Nasdaq: NFLX), there is nothing to stop the U.S.-based company from bringing Love Film's DVD rental/streaming video format to the U.S.

LoveFilm investors are calling it a "European success story" because "LoveFilm is the Netflix of Europe and it will be central to Amazon's European and global strategy."

For more:
- the BBC has this story

Related articles:
LOVEFiLM picks Widevine for DRM, video optimization solutions
Is Amazon a legitimate threat to the digital content crown?

WHITEPAPER

How To Lower the Cost of Ownership of Your Cable Access Network

This white paper presents a cost analysis of a virtualized cable modem termination system (CMTS) deployed in a distributed access architecture (DAA). Learn how to eliminate traditional CMTS constraints, efficiently enhance your network performance and more.

Suggested Articles

WarnerMedia scored a key HBO Max distribution deal with Comcast just as it launched in May. Nearly six months later, there still isn’t an app.

Comcast is planning new data caps and video service price increases for its subscribers in 2021.

The Apple TV remote is an often reviled peripheral device. Universal Electronics has taken it upon itself to create a different option.