Consolidated deploys CloverLeaf apps; Demand for online content driving up prices

More news from Fierce:    

> CloverLeaf Digital has scored a win for its AppDaily TV apps solution, which soon will be deployed on existing customer Consolidated Communication's IPTV service. Article

> While traditional telcos have been making progress in fighting back landline voice loss with the introduction of new IPTV services, cable appears to be taking the lead. Article

> DreamWorks is exploring an expansion into the Chinese film market with a Shanghai-based development and production venture, according to a person familiar with the matter. Article

> Video advertising agency SpotXchange is making its entire inventory available through its real-time bidding API. Article

> Discovery Communications has signed a new two-year deal with Netflix that will bring some of the programmer's most popular content online. Article

> Content remains king, and kings get paid pretty well. With increasing demand from Internet companies like Google, Apple and Netflix, content companies should be able to demand a premium for their content, Terry Semel, the former chairman of Warner Brothers and CEO of Yahoo, said during a Monday panel discussion on Hollywood's future. Article

> Facebook is in the market for an executive to take the lead in making deals with Hollywood and the music industry. Article

And finally... Exploding toilet injures woman in federal government building... excess air blamed. Really. Article

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