Cox enters 3G era in Virginia with Sprint partnership

As Time Warner Cable (NYSE: TWC) partners with Sprint (NYSE: S) and Clearwire (Nasdaq: CLWR) on the wireless front, Cox Communications is another cable TV company getting its wireless ambitions rolling (or perhaps just restarted) through a partnership with Sprint.

Cox has officially launched 3G wireless voice and data service in Northern Virginia and the Roanoke, Va., area, just two months after deciding that with would stop building its own wireless facilities in favor of resale.

What Cox will do about 4G remains an open question, but in any case it appears that cable TV companies are finally ready to even the playing field with telcos by aggressively pursuing the one service segment where they clear lag the telcos. Still, they have a lot of competitive ground make up.

For more:
- read this Multichannel News story

Related articles:
Cable TV execs have agreed they must have a wireless future
Cox's decision to stop network construction came in May

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