Cox ready to launch wireless service in Oklahoma City, Tulsa

Figuring a little hyperbole goes a long way when introducing a new service into a highly competitive space, Cox Communications has launched its "Unbelievably Fair" ad campaign in Oklahoma City and Tulsa in advance of its 3G wireless launch. Oklahoma will mark the fourth Cox wireless market--after Hampton Roads, Va., Omaha, Neb. and Orange County, Calif.--to get access to the wireless service.

"Cox's Unbelievably Fair wireless service is striking a positive chord with customers in our initial wireless markets," Wireless Vice President Stephen Bye said in a news release.

As with its other launches, Cox will wholesale its wireless services from Sprint. It is still in the process of building out its own fourth generation network using 700 MHz and AWS spectrum it acquired from the FCC.

For more:
- see this news release

Related articles:
Cox cell towers popping up in Rhode Island
Cox's Bye dishes on LTE, 700 MHz and bundling wireless

Suggested Articles

Alan Wolk, co-founder and lead analyst at TV[R]EV, dissects MVPDs' embrace of streaming rivals and Discovery's streaming future.

YouTube TV said beginning Feb. 29 it will no longer carry Sinclair’s regional sports networks.

Discovery, Inc. is in the early planning phases of launching a streaming video service that aggregates IP from all its brands.