Digital TV Research: IPTV revenue headed for $17 billion by 2016

A few weeks back, Digital TV Research noted in a new report that IPTV revenue worldwide had increased to $6 billion last year, up from $1 billion in 2006. The next five years are looking even better, as the research firm says global IPTV revenue will hit $17 billion by 2016.

The figures are included in the firm's World Revenue Forecasts report. Digital TV Research also notes that pay TV revenue overall will grow to $173 billion in 2016, up from about $125 billion back in 2006. The broader market's growth pace, however, is cooling fast, as only $18 billion of the rise during that 10 year period is predicted to happen between last year and 2016.

It may not come as a surprise to anyone who has been watching subscription trends lately, but cable TV players will be the markets biggest losers, seeing their revenue slip by $7 billion by 2016. Satellite TV revenue actually may overtake cable TV's share by the end of this year.

Pay TV operators who have invested heavily in on-demand strategies may be a bit happier, as the research firm expects on-demand and online TV content will grow at a faster pace than subscriptions in coming years.

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Related articles:
Digital TV Research recently said IPTV was a $6 billion market
IMS Research said the global IPTV subscriber base will double by 2015

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