Digital TV Research: IPTV revenue headed for $17 billion by 2016

A few weeks back, Digital TV Research noted in a new report that IPTV revenue worldwide had increased to $6 billion last year, up from $1 billion in 2006. The next five years are looking even better, as the research firm says global IPTV revenue will hit $17 billion by 2016.

The figures are included in the firm's World Revenue Forecasts report. Digital TV Research also notes that pay TV revenue overall will grow to $173 billion in 2016, up from about $125 billion back in 2006. The broader market's growth pace, however, is cooling fast, as only $18 billion of the rise during that 10 year period is predicted to happen between last year and 2016.

It may not come as a surprise to anyone who has been watching subscription trends lately, but cable TV players will be the markets biggest losers, seeing their revenue slip by $7 billion by 2016. Satellite TV revenue actually may overtake cable TV's share by the end of this year.

Pay TV operators who have invested heavily in on-demand strategies may be a bit happier, as the research firm expects on-demand and online TV content will grow at a faster pace than subscriptions in coming years.

For more:
- read this post

Related articles:
Digital TV Research recently said IPTV was a $6 billion market
IMS Research said the global IPTV subscriber base will double by 2015

Suggested Articles

Blockgraph has partnered with TVSquared to provide omni-channel TV measurement and audience activation.

The CEOs of AT&T, Charter and Comcast this week presented varying visions for the future of pay TV at their respective companies.

Charter doesn’t think it needs its own video streaming box and believes its video app strategy and third-party agreements are enough.