Lost amid the focus on cable TV customer erosion and the threat of over-the-top competition to the industry is that DirecTV (Nasdaq: DTV), cable competitor and a close ally of telco competitor Verizon (NYSE: VZ), is not only plugging along but doing well.
DirecTV is succeeding by evolving to fit the new business models that are coming up all around it, a Trefis analysis concludes.
"While cable operators have been losing subscribers and Dish has been struggling with growth, DirecTV has been rather successful in gaining subscribers," the analysts said, by expanding its HD channel experience and partnering with Samsung to launch RVU-enabled TVs.
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