DirecTV Now getting early customer razzing for outages, not being able to show NFL games

conflict football
Customers are venting their frustration over problems with AT&T's new virtual MVPD, DirecTV Now, on social media.

Not even through its second week, DirecTV Now has already been subject to flurries of customer venting on social media, with the AT&T virtual pay-TV service getting called out for everything from temporary service outages to blacking out NFL games on its licensed channels. 

On Friday, for example, a number of users took to Twitter complaining that they were only able to access an error screen on the service. 

AT&T reps didn’t immediately respond to FierceCable’s inquiry for comment. But the
@DirecTVNowHelp Twitter handle did put out this message to affected customers: “We appreciate your patience! We're fixing our streaming issues now.”

Sponsored by Signiant

BIG FILES, BIG CHALLENGES: Why Dropbox, FTP and shipping hard drives are no longer viable for media and what you can do about it

Large file transfer software — SaaS that makes it easy to move any size file with speed and security, no matter over what distance — is essential to your media business. Read this paper to learn why you should move on to a next-generation solution.

RELATED: DirecTV Now streaming tech endures rocky launch

Customers also vented on Twitter about streaming troubles on Dec. 1, the day after DirecTV Now launched. “We experienced an issue last night that prevented some customers from streaming. Engineers resolved the issue and we haven’t experienced it since,” an AT&T rep said at the time. 

It’s unclear how widespread these outages have been and how many customers have been affected. Certainly, DirecTV Now isn’t the only virtual MVPD to experience livestreaming issues. Dish Network’s Sling TV, which has been in the market for 19 months, has experienced numerous outages, and its app remains virtually unplayable on platforms like the Xbox One. 

As AT&T engineers work to resolve bugs, its marketing team must figure out a way to explain rather arcane program licensing terms to customers. As TV Predictions noted, not every user is aware that there are restrictions to what NFL games DirecTV Now can show.

For example, viewers in Washington, D.C., complained of being blacked out of a local game between the Redskins and Philadelphia Eagles over the weekend, with AT&T unable to make everyone aware of arcane rules that keep local games off Fox. 

Read more on

Suggested Articles

FierceVideo is putting together an Emerging Leaders feature, and we’d love to consider somebody from your organization.

Fastly announced Origin Connect, a direct private network connection between an organization’s origin server a Fastly Shield point of presence (POP).

Haivision launched Haivision Play Pro, a free mobile player.