Discovery, Sony and Imax join hands in 24x7 3D channel effort

As predicted earlier this week, a joint venture of Discovery Channel, Sony and Imax has formed to create a 24x7 3D TV channel featuring Discovery-heavy programming such as natural history, space, exploration, adventure, engineering, science and technology subject matter.

The channel will be headed by Tom  Cosgrove, formerly a Discovery executive and will be a "turning point in entertainment history, not unlike the transition from silent movies to ‘talkies' to black-and-white to color," said Sony Pictures Entertainment CEO Michael Lynton with just a trace of exuberance.

For more:
- see this story 

Related articles:
World Cup to provide kick for 3D TV market
The 3D conundrum: how to fuel consumer interest
Threesome set to launch 3D venture; UAE ops join the fold

Sponsored by Dell Technologies

Whitepaper: How to Elevate Your Content Delivery Workflows With Dell EMC PowerScale

Learn how Dell EMC PowerScale helps meet surging viewer demand while reducing costs with a single centralized platform for the ingest, processing, and delivery of the content your viewers love.