OTT video services are projected to grow to a $20 billion industry by 2014, according to a new report from MRG, with OTT video services in the U.S. expected to top $1 billion this year.
The report, "From OTT Video to Multi-Screen: Connected Home & Mobile Video Device & Services--Global Forecast & Strategy Review-2010-2014," looks at both live and on-demand video services, as well as the next generation of smart home devices for video services connected via the Internet.
MRG said OTT content preference by consumers is also probed, based on international consumer research, and says OTT video services services can enhance an IPTV operator's broadband revenue with relatively no or low investment, for smaller operators; and with various levels of CapEx for larger operators.
For more:
- see this release