Insight developing statewide channel in Kentucky

Insight Communications is building a statewide news, public affairs, sports and weather channel for Kentucky, which it will introduce in phases throughout 2010 and into early 2011. That's one way to circumvent a potentially messy retransmission fees fight with an over-the-air broadcaster--produce your own content.

The cable operator is recruiting a general manager and has hired a newspaper journalist, Ryan Alessi of the Lexington Herald Leader to be director of news and public affairs.

Insight hasn't yet selected a name for the new advertising-supported 24/7 channel, which will begin next month by showing weather programming, but has "done a lot of research," according to spokesman Jason Keller, who said there is a "strong desire for in-depth weather, news, public affairs and... a high level of desire and low satisfaction in the market out there for this."

For more:
- see this story

Related articles
Retransmission battles expected to continue
Cable-satellite group wants FCC help on programming talks
Broadcast lockouts may have just begun
in the rear-view, Comcast's in the headlights
Cablevision, WABC lockout ends in time for Oscars
C-Span joins must-carry battle; CBS boss insists on retransmission fees

Suggested Articles

Thanks to some recent data drops from Google and Disney, the scope of the virtual MVPD market in the U.S. is coming into sharper focus.

Sinclair’s new regional sports network with exclusive TV access to the Chicago Cubs has slid into a distribution deal with Hulu + Live TV.

Canoe recorded 27.3 billion video-on-demand ad impressions in 2019.