Layer3 TV integrates Pandora into set-tops

Layer3 TV has followed up the addition of iHeartRadio music service into its pay-TV set-tops with the integration of online music streaming service Pandora. 

All Layer3 TV users will be able to tap into every Pandora feature through their set-top, creating stations, as well as thumbing and skipping tracks.

“Layer3 TV set out to have the television be at the center of the living room,” said Lindsay Gardner, chief content officer at Layer3 TV, in a statement. “Now our customers, who have enjoyed the highest quality television experience, can seamlessly enjoy the finest selection of music with Pandora’s elegant interface and personalized listening experience. We know this feature will delight our Layer3 TV customer base and is another example of a next-generation feature we pride ourselves on as a company.”

Pandora touts 81 million active users who it says use the service 22 hours a month. Comcast and Dish Network have also integrated the music service into their pay-TV set-tops. 

Layer3 TV is currently available in Los Angeles, Chicago, Washington, D.C., and Dallas/Fort Worth, as well as Denver, where the company is headquartered. The company has indicated plans to roll out in New York City shortly.