Motorola to provide SDV portfolio to small cable operators

Motorola's (NYSE: MOT) mobile devices and home business told independent operators in Baltimore that it will make its switched digital video (SDV) portfolio available to them as a hosted solution operated from Motorola's Secure Operations Center in San Diego.  The hosted SDV solution is designed to give independent operators the same bandwidth efficiencies from SDV as their larger MSO counterparts who have onsite SDV operations, Motorola said.

Hosted SDV enables operators to make niche channel content available to their subscribers without committing dedicated bandwidth to those channels. When a request for a switched channel occurs, the SDV system enables the transmission of the channel via dedicated narrowcast QAMs and responds to the set-top box with the tuning details. This process occurs in a fraction of a second as a consumer changes channels, and the subscriber viewing experience is not noticeably affected. However, bandwidth reclamation levels are substantial enough to facilitate the launch of advanced services such as high definition, video on demand and interactive applications, the company said.

"In today's competitive environment, independent video operators are looking for innovative ways to launch advanced services quickly and cost-effectively," Bob Wilson, vice president, video infrastructure solutions, Motorola Mobile Devices and Home, said in a prepared statement.

For more:
- see the release

Related articles:
Cincinnati Bell joins multi-room DVR crowd
By embracing SDV, cable starts to move towards IP-centric networks
BigBand introduces SDV software for MSOs

Suggested Articles

NCTA-The Internet and Television Association is pointing to a new report that shows the cable industry had a $450 billion impact on the U.S. economy in 2018.

CBS is warning viewers that AT&T’s pay TV services including DirecTV, DirecTV Now and U-verse could lose CBS broadcast networks soon if a new agreement isn…

Ultimately, operators will need to begin now to adopt a new data-centric approach, knowing that changes may take years to accomplish.