New Dish TV Everywhere play works on laptops, iPhone, Android and BlackBerry phones

Satellite operator Dish Network has launched what it's calling the first "true TV Everywhere" offering.

Subscribers with a Sling-enabled device like the Sling Adapter--a small placeshifting device that pairs with Dish Network's ViP 722 or 722k HD DVRs--can watch all of their live and recorded television programs on compatible smartphones, tablets and laptops using the free Dish Remote Access app.

While providers increasingly are making efforts to retain subscribers by offering TV Everywhere options, like Comcast's Xfinity, which makes it possible for users to access some of their content online on an array of devices, Dish says its offering goes further.

"Unlike mobile viewing from cable and telcos that limit access to select programs, our TV Everywhere services give consumers 24 x 7 access to all of the live and recorded content included with their DISH Network programming subscription," said DISH Network Chief Marketing Officer Ira Bahr.

Dish Network said the Sling Adapter, which costs $99 and is powered and operated through a USB connection, gives users an easy, plug-and-play set-up without the need for any other wires or connectors.

The Dish Remote Access app gives users live TV programming from all subscribed channels, access to all DVR recordings. They also can manage recordings and delete shows and use a mobile device as a remote control.

Users can watch programs on 3G and WiFi-enabled phones, laptops or tablets, including the iPhone and iPod touch (the iPad will work as soon as iOS 4.2 is released which is expected next week), Android smartphones and tablets, Windows and Mac computers and--currently in Beta--Blackberry smartphones.

For more:
- see this release

Related articles:
Dish Network rolling out TV Everywhere offering this week
TV Everywhere moves into the starting blocks
Third-screen, mobile video, gaining speed as TV Everywhere grinds on
TV Everywhere heating up the dog days of summer
Google TV changes the game for TV Everywhere
FIFA World Cup pushed TV Everywhere, 3D TV expectations
Shaw adds TV Everywhere product to lineup in western Canada
Canadian MSO rolls out TV Everywhere product, Rogers On Demand
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Bell Canada, ExtendMedia take TV 'Anywhere'

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