News of Note—DirecTV Now, Sinclair, Discovery, more

News of note

> During a CES Keynote discussion, Discovery Communications CEO David Zaslav discussed his company’s sports content strategy in Europe and how season passes for individual sports may have more value than simply aggregating a lot of different sports. FierceVideo article

> With the ATSC 3.0 next-gen TV standards officially set, Sinclair Broadcast Group and Imagine Communications are co-developing an ATSC 3.0 advertising management software platform. FierceVideo article

> CommScope and fiber supplier OFS have entered into a new long-term partnership that the two companies say will ensure the availability of optical fiber supply to CommScope for use in its customers’ networks.  FierceTelecom article

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> DirecTV Now has added several of Tegna’s CBS affiliates to its program guide, along with cable network The Sportsman Channel. Cord Cutter News article