Nothing's over! Cablevision merely combining false ad suits against Verizon, not dropping claims

Denying a report that it was dropping a false-advertising complaint against its fiercest rival, Verizon (NYSE: VZ), Cablevision (NYSE: CVC) said it is merely combining the action with a previously filed lawsuit in another court.

In May, Cablevision filed suit against Verizon in a Manhattan federal court, defending a Cablevision TV commercial that claims Verizon's FiOS service partially relies on cable to deliver video and Internet into residences. Verizon had complained to the Better Business Bureau's National Advertising Division, which challenged Cablevision's assertion that FiOS actually uses cable and is not "100 percent fiber."

Earlier, in January, Cablevision filed a separate claim in the federal court in Central Islip, N.Y., alleging that the Verizon made false and misleading claims about the MSO's Wi-Fi service in ads.

Reuters originally reported that Cablevision voluntarily dropped the lawsuit filed in May in Manhattan. But a Cablevision rep told FierceCable "there's no 'dropping' anything." The case, she said, is merely being dismissed in Manhattan as part of a process to move it over to the Central Islip court, where it can be combined with the claim filed in January. 

Alberto Canal, a Verizon spokesman, told Reuters, "voices of our customers carry a lot more weight than a misinformation campaign of a competitor."

For more:
- read this Reuters story

Related articles:
Cablevision sues Verizon, defends commercial targeting FiOS
Cablevision sues Verizon alleging deceptive advertising claims about Wi-Fi superiority
Cablevision's Dolan: Data margins outperforming video by a factor of 7-1

WHITEPAPER

How To Lower the Cost of Ownership of Your Cable Access Network

This white paper presents a cost analysis of a virtualized cable modem termination system (CMTS) deployed in a distributed access architecture (DAA). Learn how to eliminate traditional CMTS constraints, efficiently enhance your network performance and more.

Suggested Articles

Comcast is planning new data caps and video service price increases for its subscribers in 2021.

T-Mobile has found a quick fix for its troubles with programmers, who voiced displeasure with their channels being sold in the TVision Vibe.

The Apple TV remote is an often reviled peripheral device. Universal Electronics has taken it upon itself to create a different option.