Panasonic jumps into VoD ring with Acetrax

CE stalwart Panasonic, which the New York Times this week said analysts describe as a company with attention deficit disorder, is off in a new direction this week, announcing it was partnering with Acetrax to launch a new download service in Europe that will allow owners of its Viera Cast connected TVs to download and stream movies from at least three major studios, Universal, Warner and Paramount.

Users will be able to rent or buy SD-quality films--so far about 2,000 titles are available--but a Panasonic spokesman said HD, and even 3D films could be available in the future.

The films will be available to users on up to four registered devices.

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