Report: DirecTV won't shun the SEC Network

DirecTV (NASDAQ: DTV) has notably turned a cold shoulder to big launches of regional sports networks recently, shunning TimeWarner SportsNet LA, the Pac-12 Network and CSN Houston, for example. Why will things be different for the SEC Network, the new ESPN-backed channel focused on Southeastern Conference sports that launches in August? Well, it can be easily argued that SEC football fans are a lot more rabid than their Pac-12 counterparts, and are lot more likely to migrate pay-TV services to watch Alabama, LSU or Florida games. But TV Predictions goes a little bit deeper, noting the powerful leverage of ESPN's parent, The Walt Disney Company, and DirecTV's soft rhetoric on the matter. The full report is here.

Suggested Articles

Blockgraph has partnered with TVSquared to provide omni-channel TV measurement and audience activation.

The CEOs of AT&T, Charter and Comcast this week presented varying visions for the future of pay TV at their respective companies.

Charter doesn’t think it needs its own video streaming box and believes its video app strategy and third-party agreements are enough.