The SCTE charter says it must educate its members. In the past, that's meant teaching everything from the basics of cable connections to the complexities of efficient home networking. Now the industry's technical trade group is taking a quantum leap with a one-week course at Dartmouth College aimed at the upper level managers of an always-technical industry.
The April 26-30 course, which will cost $9,970 including tuition, meals and lodging, is targeted at SCTE members who need more than a basic technical education to advance their careers.
"The intent is to build an SCTE plan with partners like we have a (Dartmouth's Tuck Executive Education to have good content and an educational path to go from the front liners all the way up to senior and executive leadership programs," Mark Dzuban, SCTE president-CEO told FierceCable. "The content of our program is built around how we create an environment for these individuals to become sensitized to the things they need to do to make a significant jump in their career or fine tune or hone their skills to lead an organization that's really differentiating in the marketplace."
The program is open to SCTE members from service providers, vendors and programmers and should attract 40-plus industry peers, an SCTE spokeswoman said.
"You want to make sure you have that robustness in terms of the individuals in the class," she said, noting that she expects employers to pay to send workers to the session that is "priced under what other Ivy League programs are."
That it's an Ivy League program is news in itself and an indication that Dzuban and the SCTE consider themselves more than the organization of "pole climbers."
"I think SCTE is frequently boxed into a position of the beta dog (and) I don't think that's fair," he said. "We're trying to build executives and leaders that are top notch."
- see this online brochure
- and this news release
In the spotlight: SCTE President-CEO Mark Dzuban
Daniel Howard named CTO of Society of Cable Television Engineers