Making yet another key on-demand programming addition, Dish Network said that users of its new Sling TV “Blue” in markets in which NBC has owned-and-operated stations now have on-demand access to the network’s prime-time shows.
“This means customers living outside of the 10 local NBC markets or traveling away from home will have on-demand access to full-series NBC shows like Superstore, The Voice, America’s Got Talent, and Running Wild with Bear Grylls. New episodes will be available to Sling Blue customers on demand the day following the show’s live airing,” said Ankit Bishnoi, head of content acquisition and strategy for Sling TV, in a company blog post.
While Sling TV has aggressively added programming networks in the 18 months since it launched, the IP-based pay-TV platform has lacked such essentials as a cloud DVR. On-demand programming options, meanwhile, have been somewhat limited.
NBCUniversal operates its own stations in New York, Los Angeles, Chicago, Dallas/Fort Worth, Washington, D.C., Philadelphia, Miami/Fort Lauderdale, the San Francisco Bay Area, San Diego and Hartford/New Haven.
Sling TV Blue features Fox and NBC and costs subscribers $25 a month. Users can combine the service with Sling TV’s legacy $20-a-month “Orange” platform (which has ESPN) for $40 a month.
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