SPOTLIGHT: Alcatel-Lucent acquire interactive ad firm

Alcatel-Lucent beefed up its IPTV product platform last week with the acquisition of Tamblin, a London-based company that specializes in interactive advertising. FierceTelecom reports.

Suggested Articles

cord cutting
Operators

U.S. vMVPD market nears 10M total subscribers: analyst

Thanks to some recent data drops from Google and Disney, the scope of the virtual MVPD market in the U.S. is coming into sharper focus.

by Ben Munson
Wrigley Field in Chicago
Cable

Chicago Cubs RSN slides into Hulu, but no Comcast deal yet

Sinclair’s new regional sports network with exclusive TV access to the Chicago Cubs has slid into a distribution deal with Hulu + Live TV.

by Ben Munson
Direct-to-consumer ads
Cable

Canoe claims 27.3B VOD ad impressions in 2019

Canoe recorded 27.3 billion video-on-demand ad impressions in 2019.

by Ben Munson