SPOTLIGHT: Lucent explains marriage of IMS, IPTV

Lucent's Marcus Weldon explains that the best way to address the critical concerns of decreased ARPU, bundled billing and complicated network architecture is to deploy a common services control architecture that blends the capabilities into unique service packages. This seamless multimedia experience is best experienced with an IMS scheme. Article

Suggested Articles

Cable, satellite, and telecom pay TV providers should expect one of the worst years ever for cord cutting, according to eMarketer.

Comcast may be under pressure to split up its cable and media businesses and one analyst said that such a move could unlock value for both assets.

Blockgraph has partnered with TVSquared to provide omni-channel TV measurement and audience activation.