Study: Commercial telecom good business for cable

It's probably preaching to the choir, but a study by Insight Research suggests that cable operators would do well--at the very least financially--to aggressively attack the small, medium and large commercial services business.

The study says that the residential market--cable's traditional target--is the "smallest segment of the U.S. telecommunications market" and that commercial services, with a value of about $130 billion, are the place to be. Insight put cable's share of new revenue at $700 million over the next five years.

It's preaching to the choir because, almost in unison, the industry's leaders have turned their attention to the commercial market and how they can compete with incumbent phone companies.

Commercial "represents a significant growth opportunity ... to create an incremental revenue stream to our existing assets; one that requires a focused approach," said Charter Communications (Nasdaq: CHTR) President-CEO Mike Lovett during a third quarter earnings conference call.

For more:
- see this news release

Related articles:
Comcast Business provides the net, literally, for IT services company
Cablevision and Cox score high in business customer satisfaction survey

Suggested Articles

Comcast/NBCUniversal is reportedly shifting around its management team ahead of the company’s high-profile launch of Peacock.

In recent years, a number of factors have shifted the video services landscape, including the introduction and explosive growth of OTT services.

Streaming TV services like AT&T TV Now (formerly DirecTV Now) could soon be considered “effective competition” for cable operators like Charter.