LAS VEGAS--Synacor (Nasdaq: SYNC), which in February finally pulled off its IPO, today announced a deal with video, Internet and phone provider MetroCast Communications that will give MetroCast customers access to a new consumer-facing website showcasing TV and video content and more--the first big step in its TV Everywhere play.
Using Synacor's services, MetroCast will be able to give customers in nine states access to thousands of video assets, social networks, email and news from outlets like CNN, all from a central, customizable hub.
MetroCast said it expects to make authenticated TV Everywhere content to its customers later this year.
The company serves about 200 communities in New Hampshire, Maine, Connecticut, Pennsylvania, Maryland, Virginia, South Carolina, Mississippi and Alabama.
Synacor offers a white-label TV Everywhere solution that includes video aggregation, mediation, and single sign-on authentication, as well as back-office integrations with cable operators' rights, I.D., and billing systems.
Synacor has helped a number of cable customers roll out TV Everywhere services and has completed integrations with 24 authenticated pay-TV channels and more than 30 free ones.
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