Time Warner has scrapped its broadband TV trial, which saw 9,000 users in San Diego trying out a TV service with 75 channels over their PCs. Time Warner concluded that since only 1 percent of the user group (>90 people) still access the programming everyday, the model is not appealing. A Time Warner spokesperson said: "We're looking to see what customers do want to watch on their computers," says a Time Warner spokesman. "It's obviously not full TV shows." That's a hard and fast conclusion to draw from a trial service that Broadband Reports claims was terrible. Content may be king, but the platform is the kingmaker.
For more on the scrapped service:
- see this article over at Broadband Reports