Turner Broadcasting boss Kent ready to squeeze Netflix

The best way to minimize Netflix's (Nasdaq: NFLX) impact on cable and its programming packages is to starve it, Turner Broadcasting Chairman-CEO Phil Kent suggested during a presentation at Citi's 21st Annual Global Entertainment, Media & Telecommunications Conference in Scottsdale, Ariz.

Picking up a standard first hoisted by his boss, Time Warner Chairman-CEO Jeff Bewkes, Kent said that programmers will use their influence with studios and other content providers as an economic garrote to strangle Netflix.

"We tell our suppliers, the studios we buy from: This (Netflix offering top-tiered video content on a subscription video-on-demand basis) is going to have a significant impact on what we'll be willing to pay for programming or even bid at all," Kent said. "I think there's a heightened sense across the industry of the importance of freezing those rights and that's what you see from us in the future."

Kent, instead, praised cable's TV Everywhere initiative that would allow operators to authenticate subscribers before pushing content to them. Turner has a deal with Comcast.

For more:
- see this story

Related articles:
Connected TV users say Netflix among favorite destinations
Netflix fends off cable detractors as CFO McCarthy announces retirement
Time Warner CEO Bewkes' love-hate relationship with Netflix

Sponsored by Dell Technologies

Whitepaper: How to Elevate Your Content Delivery Workflows With Dell EMC PowerScale

Learn how Dell EMC PowerScale helps meet surging viewer demand while reducing costs with a single centralized platform for the ingest, processing, and delivery of the content your viewers love.

Suggested Articles

WarnerMedia scored a key HBO Max distribution deal with Comcast just as it launched in May. Nearly six months later, there still isn’t an app.

Comcast is planning new data caps and video service price increases for its subscribers in 2021.

The Apple TV remote is an often reviled peripheral device. Universal Electronics has taken it upon itself to create a different option.