If variety is the spice of life, Verizon (NYSE: VZ) wants to make FiOS a hot tamale by letting subscribers mix and match different combinations of broadband speeds and TV channels.
Right now FiOS subs can get 180 channels and 15 Mbps service for $84.99 a month or 275 channels and 25 Mbps for $94.99. Under a new plan being formulated by Bob Mudge, executive vice president and COO of Verizon Telecom and the man charged with handling FiOS, subscribers would be able to sign up for fewer channels and get the highest speeds--or vice versa. In all instances, he said, they would still be part of a package.
"I do not believe a la carte content is an issue that will be growing," Mudge said, dismissing any "urgency in the front half of 2011."
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