Verizon (NYSE: VZ) has simultaneously boosted its TV Everywhere prowess and added another element to the growing OTT space via a new service, Verizon Live Events. Verizon said it will make the service part of its video-on-demand and linear channel service via its video-optimized media platform.
Video Live Events, a collaboration between Verizon Digital Media Services and video streaming company Origin Digital, will gather up live event feeds from multiple sources (satellite, terrestrial and online), transcode the content and deliver it to broadcasters and "other commercial customers" for live distribution across multiple platforms, the two companies said in a press release.
"Verizon Live Events combines depth of experience, market-leading technology and exceptional reach to create memorable experiences for viewers watching their favorite live events," said Bob Toohey, president of Verizon Digital Media Services in the press release. "This combination offers a single solution for a wide range of live events--from multinational sporting events to breaking news and business meetings to concerts and red carpet premieres."
Ostensibly to help broadcasters and other content providers more fully distribute their wares, the service also plays into Verizon's VOD and linear channel services while using Verizon's network capabilities.
"The whole is greater than the sum of its parts when you combine Origin Digital's experience in delivering high quality live events with Verizon's scalable, enterprise class platform," Origin Digital CEO Darcy Lorincz said in the press release.
For more:
- Verizon issued this press release
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