WOW has joined the ranks of MSOs offering 1-gigabit speed broadband service, announcing today that it will deploy a 1-gig product in five markets by the end of the year.
The move will impact residential and business customers in Huntsville and Auburn, Alabama; Evansville, Indiana; Knoxville, Tennessee; and Grosse Point Shores, Michigan.
"In many of our markets, we are already offering the highest speeds available with our 600 Mbps Internet service,” said WOW CEO Steven Cochran, in a statement. “By enabling 1-gig internet over our existing coax plant and through our targeted fiber to the home investment, WOW is demonstrating its commitment to continually innovate and deliver products that help our residential and business customers to connect.”
WOW will brand the 1-gig service as “Gigtopia,” and offer pricing and other specifics closer to the individual launches. The MSO has already set up a website to market the service.
WOW will use DOCSIS 3.1 technology to deliver the service over HFC networks, using an Arris E6000 Converged Cable Access Platform (CCAP), the company told Multichannel News. Notably, WOW will not employ usage-based pricing on any of its speed tiers.
Privately held WOW received a $125 million cash infusion from private equity firm Clearview Partners in December.