The YouTube MCN acquisition spree may be nearly over, but $10B market still has opportunities, analyst says

After a flurry of high-profile purchases that included Disney's $950 million acquisition of Maker Studios and Otter Media's $300 million takeover of Fullscreen, the bulk of the big YouTube multichannel network buys might be behind us. But acquisitions in the YouTube MCN market are still worthwhile to explore, according to Ampere Research. 

"Our analysis of MCN investments spanning the last three years reveals that the average MCN is worth 10 cents per monthly view," the firm said in a press release. "On this basis, an MCN with 1 billion monthly views would be worth $100m. There are 22 MCNs now worth at least this much."

Those 22 MCNs alone have a combined value of $6.5 billion. Looking further along that line, the top 100 MCNs have over 100 billion views per month combined, for a value of $10 billion.

For a complete examination of Ampere's report, click on this FierceOnlineVideo story.

Suggested Articles

Comcast Spotlight, the advertising sales division of Comcast Cable, has hired Melanie Hamilton as vice president of national sales.

Video measurement and analytics company Comscore will lay off approximately 8% of its workforce as part of a plan to reorganize its technology, product and…

The big four U.S. wireless carriers don't practice their video throttling uniformly.