Keyword: HBO Now

WarnerMedia will be launching a new streaming service in 2020 but the company still hasn’t figured out how to price it, as its current options aren’t all that appealing.

AT&T is launching a WarnerMedia streaming service in late 2019, and the plans could have a negative impact on the company’s OTT services.

Customer churn is a dreaded reality for streaming products that don’t require service contracts, and some SVODs are being hit harder than others.

AT&T owns a significant SVOD product in HBO Now, but the company may be looking at bundling it with other direct-to-consumer products.

HBO Now has reportedly surpassed 5 million subscribers, tripling its previous annual rate of subscriber growth. Can its competitors keep pace?

Here is some of the other news we've been tracking today.

Finishing the third quarter with 52.77 million subscribers in the U.S., Netflix is the biggest OTT service in the country, according Parks Associates.

HBO has found another pay-TV distributor for its HBO Now standalone streaming service in Consolidated Communications.

Meeting TV programming desires by assembling OTT services is now almost more expensive than paying a monthly bill for traditional pay TV. 

AT&T is finding that the "Game of Thrones" series is a useful litmus test for livestreaming technology.