The finally completed CBS-Viacom remerger, creating ViacomCBS, listed direct-to-consumer streaming video as a top priority for future growth. This means CBS All Access, Showtime OTT and Pluto TV will have to step up.
The service, which is owned by Viacom, said it launched today on X1. It was already available on Xfinity Flex, a streaming video platform service Comcast launched for its broadband-only subscribers back in March.
Viacom announced today that its flagship networks including BET, Comedy Central, MTV and Nickelodeon, are getting free, ad-supported streaming channels on Pluto TV, which Viacom bought this year for $340 million.